Analyzing the current situation and having a clear vision provides clarity for everyone involved. How we get there is in the strategy. A digital strategy contains several different steps with analysis of needs, purpose and actions. Let us tell you what we mean.
Before diving into the creation of your website or application, we set the tone with an in-depth analysis and strategy. It's about understanding the current situation and having a clear vision for everyone involved. The strategy lays out the path to achieving the digital goals.
To increase our ability to provide you with the best service and desired results, we send out a survey to you and your company before we start. This gives us information about your current situation and where you are heading. The more background information we get, the more accurate we can be right from the start.
We take the guesswork out of decisions. With the help of the trained SEO professionals we have here at Tankbar, we develop the right data to build your website or application. This includes search behavior, target groups, demand and conversion points.
User experience research is about making the user experience as smooth as possible. To understand and improve.
This may involve developing personas and user scenarios, usability testing, interviews, surveys, user observations, A/B testing, eye tracking and analysis of user data, for example.